UMB “More Than” student video contest
As part of our 100-year anniversary celebration, UMB sponsored a student video contest that engaged college students by using the “more than” theme. The contest was open to any person over the age of 18 enrolled in at least three credit hours in a college or university in our seven state retail footprint.
We asked for video entries that contained emotionally compelling content to inspire others by telling a story of how they see “more than” in their life, school or community.
In honor of the company’s 100 years in business, the contest ran for 100 days (September 13, 2012 to December 21, 2012). Entries were scored by a pre-determined judging panel. Based on those scores, the top 15 finalists were posted to the UMB Bank Facebook page‡ on February 1 and counted down until only the top five finalists were left. The top five finalists were then open to a two-week public vote on Facebook. The judge’s scores and the Facebook votes were combined to determine the top three winners, announced on March 1.
The grand prize winner received $20,000 and a trip to New York City to see their video displayed in Times Square. The second place winner received $10,000 and third place received $5,000.
The grand prize was awarded to Purna Biswa, Hang Summers and Evgeniya Zvigunova from the University of Missouri – Kansas City‡ for their video titled “Inspired to do More.”
Biswa, originally from Shawnee Mission, Kan., is majoring in computer science. His favorite part of the trip: “Watching myself on that huge Nasdaq building was like the sweetest dream come true.”
Summers, originally from Kansas City, Mo, is majoring in computer science. Her favorite part of the trip: “The best part of this trip for me was getting the chance to explore New York because I have never been there. The city is so beautiful and the experience helped me find more inspiration to keep doing what I love…Cinematography.”
Zvigunova , originally from Moscow, Russia, is majoring in computer science. Her favorite part of the trip: “This trip was the most exciting and unique experience of my life because I felt that I am powerful enough to make a difference in this world.”
The students had a great time in New York City!
Zvigunova, Biswa, UMB CEO Mariner Kemper and Summers stand in front of the Nasdaq building in Times Square.
To see the top three prize-winning videos, click here.‡
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UMB Financial Corporation (Nasdaq: UMBF) is a diversified financial holding company headquartered in Kansas City, Mo., offering complete banking services, payment solutions, asset servicing and institutional investment management to customers. UMB operates banking and wealth management centers throughout Missouri, Illinois, Colorado, Kansas, Oklahoma, Nebraska, Arizona and Texas, as well as two national specialty-lending businesses. Subsidiaries of the holding company include companies that offer services to mutual funds and alternative-investment entities and registered investment advisors that offer equity and fixed income strategies to institutions and individual investors.