The American Royal Field Trip helps kids learn the importance of agriculture in their daily lives. On an American Royal Field Trip, students can learn about everything from how to spin wool and milk a cow to agriculture technology and veterinary medicine. UMB has been a long-time supporter and sponsor of the American Royal.

Always looking for ways to collaborate and to make an impact on our local communities, in 2016 together we launched the UMB Market, a grocery store and financial education simulation for students to practice healthy shopping on a budget. In 2020 we modified the UMB Market at the American Royal Field Trip so it can be completed virtually by kids independently at home or together in a classroom setting.

While the UMB Market is designed for students in 3rd through 6th grade, kids of all ages can have fun with this video lesson.

  • Learn the difference between needs vs. wants.
  • Find out how to use save, spend and share jars to create and stick to a budget.
  • Identify nutritional food items based on the USDA’s Choose MyPlate
  • Follow along as three families shop for healthy food on a budget.

Join the fun and explore the virtual UMB Market with the kids in your life.

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